If you follow the news of the video game closely, its name necessarily tells you something. many years ago, Geoff Keighley has become an important player in the video game industry And contributes every year to highlight the games. As a former journalist, he now works as a producer and host for several events such as the Game Awards in December, the opening of Gamescom Night and the Summer Games Festival every summer.
For a few days, the third edition of the Summer Games Festival will be in full swing and we’ve already received great announcements about the event. It’s in this context that we had the opportunity to speak with Geoff Keighley to find out more about this third edition of the event. Also the opportunity to talk about his future projects.
Lemon Squeeze: We’re currently in the third edition of the Summer Games Festival. What are the main changes this year?
Jeff Kelly This year, there were two major changes: the addition of Play Days, a hands-on experience for media and influencers in Los Angeles, and our partnership with IMAX to show the show live in 30 IMAX theaters across the United States. United States and Canada.
Lemon Squeeze: Summer Game Fest streaming in 4DX cinemas is a great first. Do you have the same plans for game prizes? Will we be able to do this outside the US in the future?
Jeff Kelly : Yes, The Game Awards will be broadcast live at IMAX. Hopefully it will also be broadcast in Europe in certain cities, but this will depend on IMAX Live being published.
In Europe, it will be based on the publication of IMAX Live.
Lemon Squeezer: Last year, many players complained that Summer Game Fest was too long. Many did not understand the tables. Have you thought of an idea to avoid confusion and make it easier for everyone to follow all the events of the Summer Games Festival? Like a mobile application with a list, date and time of all events?
Jeff Kelly : We have a great calendar of events on our Summergamefest.com website with easy calendar view, so you never miss a thing. There are also email and SMS alerts.
Lemon Squeezer: With the pandemic, players definitely need to come together – to transcend online event and digital conferences. Planning to do a physical version of Summer Game Fest in the future?
Jeff Kelly : The Summer Games Festival will always be primarily a digital event, because we want to make it accessible to as many people as possible. We try personalized experiences such as play days for media/influencers and IMAX shows for fans. Everything is possible in the future.
Lemon Squeeze: While many festivities struggle to renew themselves, with audiences waning (like the Oscars for example), the Game Awards attract more and more curious people every year. Is this a sign that video games are definitely becoming the number one entertainment in the world?
Jeff Kelly Video games are the most powerful and important form of entertainment in the world. More than anything else, I was impressed by the sheer size of the global audience for The Game Awards.
Video games are the most powerful and important form of entertainment in the world.
Lemon Squeezer: Can you tell us a little bit about the Game Awards? What surprises are you preparing for us to make the show even crazier?
Jeff Kelly : It’s too early to talk about our plans for the Game Awards this year. We can only confirm that the show will be returning to Maddie at the Microsoft Theater in Los Angeles this December.
Lemon Squeezer: Summer Games Festival, Live Opening Night, Game Awards… Still thinking about a new project for the future?
Jeff Kelly : Although these shows keep me busy all year round, I am always thinking of new ideas. I’d like to make a big documentary about gaming sometime. I just need to find the right topic!
I’d like to make a big documentary about gaming sometime.
Lemon Squeezer: I’m starting to have a very long career, very good relationships. Today, you are one of the big names in the video game industry. Have you ever imagined that you would end up here one day? Was this one of your goals?
Jeff Kelly : From the start, my goal has been to honor the people behind gaming, and to make the general public understand why gaming is the best form of entertainment. I started covering the gaming industry when I was 13, so it’s been a good idea to work with the same people for several decades. In a way, we can say that we grew up together in games.
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